Your shop window is your best advert. Window display screens let estate agents, retailers, travel agents, pharmacies and restaurants show offers that change by the hour, and stand out on the high street day and night.
Why normal screens fail in a shop window
A standard indoor display looks bright inside, but behind glass in daylight it washes out and becomes hard to read. Direct sun can also heat the panel. Window-facing displays are designed with much higher brightness so your content stays clear even in sunlight.
What does nits mean?
Brightness is measured in nits (candela per square metre). A typical TV or office monitor is around 250 to 350 nits. Indoor signage often sits around 350 to 500 nits. Window-facing screens go much higher: the Hisense 55WF25E reaches 2,500 nits, so it can compete with direct sunlight.
The Hisense window-facing range
- WF25E series – 2,500-nit high-brightness window displays in 49, 55, 65 and 75-inch sizes for sunny, south-facing windows.
- WF35M series – high-brightness window signage in 49 and 55-inch sizes.
- WF45H series – window-facing displays built for maximum visibility, in 49, 55, 65 and 75-inch sizes.
The WF25E and WF45H series are designed for 24/7 operation, and the range runs Android 9, so content can be managed with a signage app.
Who uses window display screens?
- Estate agents: rotate property listings instead of printing cards.
- Retail and fashion: show new collections and seasonal offers.
- Restaurants and takeaways: display menus and meal deals to passers-by.
- Pharmacies and opticians: promote services such as flu jabs and eye tests.
- Travel agents and banks: show live offers and rates.
Tips for great window signage
- Use large text and bold images that read from across the street.
- Keep each slide to one message and change content regularly.
- Schedule content by time of day, such as breakfast and evening offers.
- Consider which way the window faces; south-facing glass needs the brightest screens.
Window display screens FAQs
How bright should a shop window display be?
Window display screens usually need far more brightness than indoor screens. For bright or south-facing windows, look for very high brightness, such as the 2,500-nit Hisense WF25E series.
Do window display screens get hot?
Window display screens are designed for life behind glass, but you should still leave space for air to circulate. Your installer can advise on ventilation for your window.
Can I show different content at different times?
Yes. Most signage software lets you schedule window display screens by time and day, for example breakfast offers in the morning and evening deals later.
Are window display screens worth it for estate agents?
Many estate agents use window display screens to rotate property listings, saving printing time and keeping the window up to date.
Get a window display quote
B-Spoke Systems is an official UK partner for Hisense commercial displays. Browse Hisense digital signage or contact our team for help choosing the right brightness and size.